FUDIVITТA

A packaging design project for Licocin Active — a Bulgarian-developed food supplement created to support the body’s immune function and natural resilience during seasonal discomfort. The formula is based on LyoCepa®, a protected complex of flavonoids extracted from onion, designed for sublingual intake and fast absorption. The visual system balances pharmaceutical clarity with a more premium, science-led expression. A deep blue gradient, gold accents, and a protective shield-drop symbol communicate trust, immunity, and efficacy, while the structured information layout supports quick orientation for both pharmacists and consumers. The packaging extends across the outer carton and bottle label, creating a cohesive identity for a small-format product with strong shelf presence.