PIPPO&PEPPA

Baby Fashion

Baby Fashion

2023

A playful print design project for Pippo&Peppa — a baby fashion brand known for its close collaboration with Italian designers, quality fabrics, and carefully selected materials. The collection explores the idea of Flower Power through soft colours, bold floral shapes, and a cheerful visual rhythm created especially for children’s clothing. The pattern system combines oversized flowers, warm orange accents, and the brand’s little bird character from the logo, turning each garment into a tiny story. Designed to feel joyful, light, and expressive, the prints bring a fresh sense of personality to the collection while keeping the look refined, wearable, and unmistakably Pippo&Peppa.

Photographer

Minko Minev

Creative Direction

Set Desgin: I/TEMS

Art Direction

Pattern design, children’s fashion graphics